Customer Segments
Ordered by current priority:
1. Church Security Teams (Highest Priority)
Small groups coordinating training. Need basic event organization, drill management, and score tracking. First target for MVP.
2. Private Firearms Instructors
Need registration, calendar booking, billing, class management, student communication, and ongoing marketing to students. Could run entire class operations from inside the service. As the ecosystem grows, Range Day Free users searching for nearby instructors could drive new customers.
Risk: scope creep into connecting all ranges, instructors, and retailers (“Gun Yelp”).
3. Law Enforcement Trainers
Pre-built state-level qualifications, robust record-keeping for legal compliance, detailed training and qualification records beyond pass/fail. Import officer data, monitor ongoing performance, plan targeted training. Must support small departments borrowing range time up to large departments with dedicated facilities.
Potential compliance requirements: FIPS, CJIS.
4. Military Ranges
Self-hosted, white-label deployment. Must integrate with enlistment records and meet specific security standards. Probably does not need individual user-account app integration except for trainers. Fast import/export of personnel and scores.
5. Competitions
Small, less formalized competitions and matches. Faster event setup, scoring, contestant communication, and publicly-publishable scoreboards. Practiscore is entrenched in larger shooting sports organizations — the opportunity is in smaller local groups.